by John Mullinder | Feb 3, 2025 | Canada, Canada's forests, Canopy, Certified Forest, Deforestation Rates
Vancouver-based environmental group Canopy launched a smear campaign against paper packaging some five years ago, claiming that it endangered so-called “ancient” forests; caused deforestation; was wasteful and not “circular” enough: and that “better” alternatives...
by John Mullinder | Dec 10, 2024 | Brandowners, Canopy, Greenwash, Media, Paper packaging,
“Greenwash” is a popular word these days. Companies and even whole industries are constantly in the news for making false or misleading claims about their products or services. And government promises and actions on environmental issues are now being scrutinised like...